Shooting the ALDO “The Other Bag” Campaign
Shooting the photos for ALDO’s “The Other Bag” campaign was a blast. The pictures turned out amazing, but there was so much happening behind the scenes to make it all happen. Being in front of the camera is not something I do often. I am used to styling the model(s) and being one of the ones behind the scenes to create the overall look. After shooting for two full days, I have a new appreciation for models. It’s hard work!
Enjoy scrolling through the final photos. Make sure to scroll to the bottom to check out behind-the-scene shots.
Getting some great shots with the beautiful afternoon light
We decided to highlight the modern Californian lifestyle of the woman on the move for this shoot. Santa Monica was chosen and proved to be the perfect location. There was so much that had to be done before we even started the shoot. Permits had to be obtained so we could shoot all over the city, clothes and accessories pulled and the fridge stocked full of Diet Coke!
As with any shoot, there was a lot of standing around, adjusting the lighting, changing outfits and consuming vast amounts of caffeine.
BEHIND THE SCENES
SO…WHAT’S IN YOUR OTHER BAG?
Photographed by: Gianluca Bertone
All tote bags and were given to me to use for this campaign by ALDO. While I have been compensated to be apart of this campaign all thoughts and views are mine.